Boca Raton, Florida

Brand identity and packaging for Hi Poke Bar - an innovative and health-conscious quick-service, fast-casual restaurant concept dedicated to delivering a delightful array of custom-made Poke Bowls.

Embarking on a journey inspired by the vibrant culture of Hawaii, we introduce the concept of Poke bowls

- a Hawaiian culinary treasure originating from the freshest raw fish salad. The term "Poke" itself derives from Hawaiian roots, meaning "section," "slice," or "cut." At Hi Poke, our essence encapsulates the essence of Hawaii's allure. From the cultural tapestry woven by its people to the reverence for the island's abundant nature and the spiritual connection to its surroundings, our identity is a testament to the island's essence. Drawing inspiration from the enchanting animation film, Moana, we embrace the very soul of the island. At Jastor, we created a brand where Hawaii's essence meets the art of culinary creativity.

Services:

  • Brand strategy

  • Brand architecture

  • Visual identity

  • Marketing

  • Website

  • Uniforms

  • Menu Engineering

  • Signage

  • Interior Design Consultancy

  • Photography

  • Video

  • Social Media